imaginative inc.

IMGNTV SCRIPT006 [OreIda -CAPTAIN COOK AND A PLANET OF POTATO-]
PROJECT NO: IMGNTV013
URL: http://www.heinz.jp/fun/oreida/
LAUNCH: 2005.06.30
CLIENT: Heinz Japan Ltd.

A Potato revolving like a planet.

We were asked to create a special website that would bolster this long-established brand "OreIda" and promote a high nutritional value of potato.

Our challenge was how to reach out to dedicated potato fans of children -and grownups online.

First we came up with the image of a potato revolving like a planet. A large-sized, bumpy-shaped potato, revolving on your computer screen itself is funny enough to attract attention of the potato lovers.
Then we created the little "Captain Cook", interactively controlable by using a mouse,
along with the original stories and game contents to catch hearts of site-visitors.

The result was a unique, dynamic Flash website that was intended to be attached rather than just being surfed.

+ LAUNCH

OreIda TopPage Image